OVERVIEW
What
will you sell?
Who will
buy it?
How will
your business idea help people?
KA-CHING
What will
you charge?
How will
you get paid?
How else
will you make money from this project?
HUSTLING
How will
customers learn about your business?
How can
you encourage referrals?
SUCCESS
The
project will be successful when it achieves these metrics:
Number
of customers… or
Annual net
income (or other metric)
OBSTACLE / CHALLENGES / OPEN QUESTIONS
Specific
concern or question #1
Proposed
solution to concern #1
Specific
concern or question #2
Proposed
solution to concern #2
Etc.
Deadline: I will launch this project into the world no
later than…